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Virtuous Retail’s Paresh Mishra honored at Asia Retail Congress

By Aryan Rana

Mumbai, February 21, 2014 – Asia Retail Congress, Asia’s most important global platform to promote world-class retail practices, honored Paresh Mishra, Director – Operations, Western Region, Virtuous Retail, as one of the 50 Most Talented Retail Professionals in India.


Mishra, who has over 23 years of experience in retail and hospitality, joined Virtuous Retail in July 2013. He covers managerial, commercial, marketing and compliance functions for VR Centers under his helm, and is responsible for the operations of all VR Centers in Western India with direct responsibility of Virtuous Retail’s community oriented lifestyle destination, VR Surat.

Anupam Yog, Director – Marketing, Virtuous Retail said “We are delighted and proud of Paresh’s accomplishment and are sure he will continue with even more successes. His specific experience in hospitality and retail real estate gives him a unique perspective to steer VR Centers, which are designed as community oriented shopping destinations. With a growing pan-India portfolio of 8 developments in 6 cities, and the successful opening of our first Flagship in Surat, Asia’s fastest growing city, Virtuous Retail continues to build its roster of specialists and will ensure the delivery of world class experiential shopping in India’s leading cities.”

About Virtuous Retail

Established in 2007, Virtuous Retail (VR) is an institutionally owned developer-operator of community oriented premium lifestyle shopping centres in India's top cities. Virtuous Retail's pan-India portfolio includes prime city centre locations in Bengaluru, Chennai, Mumbai, Pune, Surat and Kolkata, making it the leading platform of quality real estate retail in one of the world's most attractive consumer markets for organized retail. Virtuous Retail combines global expertise and local knowledge to create high performance retail environments with strong urban connections. The company's long term vision is to create new social hubs for the urban Indian consumer. It does this through "Connecting Communities™" - a platform for cultural festivals, public-private partnerships and cross border collaborations that encourage civic pride, strengthen the local economy and enhance the city's brand image. Virtuous Retail is sponsored by The Xander Group Inc., a leading emerging markets investment firm, which has committed US$ 600 MM in equity to the platform.

Learn more on www.virtuousretail.com.

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